Merlin Cycles have labored with Crono for plenty of years now. We had been impressed with the vary and high quality of their workmanship from the primary day we noticed them, and are proud to be the one retailer within the UK to buy them from. A model that’s well-known in Europe, Crono have been producing a number of the greatest biking sneakers since 1973.
We meet up with Bengt from Crono to inform us just a little bit extra concerning the model.
Inform us a bit concerning the historical past of Crono sneakers? When did the corporate start and the place are you based mostly?
We’re based mostly in Treviso, within the Veneto Area – the heartland of Italian Biking. Wealthy in biking historical past, well-known climbs, nice meals and wine. The key a part of the Italian biking trade is predicated within the Veneto Area.
Italy should be a unbelievable place to experience bikes. Do the individuals who work at Crono experience bikes themselves?
Some are, however all are specialists in shoe making with lengthy expertise from shoe making.
What number of sneakers per 12 months do you make?
We’re proud to provide a restricted amount round 25.000pair yearly. It’s a restricted amount, however that allows us to deal with the standard of the product for the higher a part of the market.
What’s the key promoting level of Crono sneakers versus the competitors?
We produce our sneakers ourselves in our personal manufacturing facility. We have now full management of the event of the sneakers and the manufacturing is run by skilled individuals of shoe making. We use the very best supplies solely. We’re happy with the MULTICONTACT CLOSURE SYSTEM which we developed along with BOA. The MULTICONTACT CLOSURE SYSTEM trickles right down to the ARCH WRAP SYSTEM for extra reasonably priced fashions. Comfy sneakers for efficiency using
Which self-discipline are you seeing is the preferred on the minute? How has the market modified for you?
Gravel is a pleasant addition to the prevailing highway and MTB segments, which stay sturdy. We do count on additional progress of high quality sneakers for segments like bike packing, for instance. We have now developed particular sneakers along with Vibram for the very best using expertise.
Why did you select Merlin as your unique UK companion?
Merlin is a severe companion, centered on the efficiency a part of the market. Very responsive and fast to market with its internally built-in advertising and marketing crew. Merlin has educated workers with efficiency using expertise.
What can we count on to see over the subsequent few years from Crono?
Steady growth with improved manufacturing know-how in collaboration with riders and companions. We’re at the moment investing new and trendy equipment, and you’ll discover fascinating new options in future fashions to come back. We will even proceed to put money into strategies that defend the atmosphere, respecting human values, and prioritizes the well-being of our prospects and staff.
Thanks in your time Bengt
See the complete vary of Crono Sneakers obtainable completely from Merlin Cycles right here
